What we do
We have 1 primary goal: to reduce monthly recurring consumer expenses. Easy and safe: cost reduction in 5 minutes. To achieve this we work via our own brands and we cooperate with a lot of partners. Our partners can use our platform and our knowledge to help their communities.

For suppliers we fulfill two main goals in their strategy: the acquisition of new customers or the renewal of the contracts of the existing ones. Our mutual success is based on two things: on our group method which generates and convinces customers with the preferred profile and on our operational organisation. This results in low total acquisition costs.
Our 5 key principles
  1. We realise relevant and recurring benefits
  2. We clarify markets and products
  3. We arrange it completely online
  4. We make it free, safe, simple and effective
  5. We support using e-mail, chat and call-back
Our method
We generate group offers, mainly via our own developed reverse auction model. Since 2009 and in various European countries we successfully reduce monthly recurring expenses in 5 different product categories.

In our auction model suppliers are bidding against each other online. Bidding continues until the best and thus winning offer is determined. This offer is then presented to large groups of registered consumers.
C R 5
costs reduction minutes
clarify relevant principles
consumers recurring steps
Our products
CR5 arranges better rates and conditions in 5 different product categories. With a clear focus on products and services which are a relevant part of monthly consumer expenses. Besides that; these costs are recurring and relatively intransparent.
Paying less for exactly the same gas and electricity. Simple as that! We also clarify it, so people understand what they pay for.

Since our start in 2009, we have organised over 30 group offers or reverse auctions. No other company has more experience in this field.
Every month the expense recurs, the invoice for our cell phone. We focus on generating better offers for sim only without a new cell phone. Fully based on our reverse auction model.

Worldwide we are the only company which generates cell phone offers this way.
We arrange better conditions for the combinations of Internet, TV and telephony. Important combined products which everybody uses.

These costs are a relevant and recurring part of monthly expenses.
Car subscriptions
We successfully organize reverse auctions for car subscriptions for consumers. Rent or lease a new type of car, based on an all-in price per month.

A fairly new market in Europe, which in the years to come will rapidly grow. Relevant costs!
Since 2011, based on our group method, we also generate prices and better terms and conditions for various financial and insurance products.

Logical products, since they are substantial and recur every month.
After establishing a solid market position with our brand Groepsveiling in The Netherlands, we expanded to other European countries. Currently we are active in The Netherlands, the United Kingdom and Spain. Already the total number of registered consumers exceeds 500,000.

In Spain and the United Kingdom we operate based on active partnerships, cooperating with organisations such as OCU, Expansion and the Bauer Media Group. An effective combination of communities, suppliers and our platform.

Worldwide, no company has more experience organising reverse auctions with the aim to reduce monthly consumers expenses.
The Netherlands
Founded in 2009, our brand Groepsveiling has successfully reduced monthly recurring consumer expenses. We have organised over 30 reverse auctions.

In The Netherlands we offer better terms for 5 products. Based on our own brand (Groepsveiling) we cooperate with many endorsing partners and we facilitate it for communities and companies. Among our trusted partners are well-known organisations such as EBAY (Marktplaats), ANWB, Wegener, De Telegraaf (TMG) and RTL/SLOOPdeCRISIS.

United Kingdom
In the UK market a lot of people switch suppliers to reduce their expenses. Our reverse auction model is a new option. In the United Kingdom this method is called ‘collective switching’. We are fully in compliance with strict UK regulations.

CR5 focusses on facilitating partners to organise reverse auctions for their communities. This way we offer collective offers to consumers to reduce their recurring monthly expenses.

T.C. (Jack) van der Steen
Founder & CEO
F.M. (Friso) Jiskoot
E. (Erik) Kooistra
M.G. (Menno) Oomkens
T. (Tjeerd) van der Veen
J.R.I. (Rob) Hulleman
Manager Partnerships
M.A. (Marcel) Kuiper
Country Manager (NL)
H.R. (Erika) Pater
Manager Service Contact Center
Contact us
If you have any suggestions or questions, feel free to contact us.

Are you thinking of offering better terms to your clients, members or personnel? Do you have a large community which you would like to offer something new?

Join us in our ambitions and let us discuss the options! Simply use our contact form or send an email to mail@cr5group.com